Composable Digital Experience

Why Composable Architecture is the future of Digital Experiences

Wisdom Adade-Abrefah


15 Jun 2023


In today's rapidly evolving digital landscape, organizations must deliver exceptional digital experiences to their customers. These experiences must be personalized, engaging, and responsive, reflecting the unique needs and preferences of each individual user. To achieve this level of personalization and flexibility, organizations are increasingly turning to a new approach known as Composable Digital Experiences.

What are Composable Digital Experiences?

A Composable Digital Experience is a flexible approach to building and delivering digital experiences that involves using modular components that can be easily combined and reconfigured to create unique user experiences. Instead of building monolithic, one-size-fits-all solutions, Composable Digital Experiences allow organizations to create customized Digital Experiences that can adapt to the specific needs of each individual user.

The user interface, functionality, and content are broken down into smaller, reusable components or "building blocks." These building blocks can then be assembled and combined in different ways to create different experiences.

For example, a Composable Digital Experience for an e-commerce website might include building blocks for product listings, search functionality, shopping cart, and checkout process. These building blocks could be combined and customized to create different experiences for different types of customers, such as first-time visitors, repeat customers, or high-value customers.

Headless CMS (Content Management System) and Commerce solutions have become key components in building Composable DX (Digital Experience) solutions. Composable DX solutions leverage headless CMS and Commerce solutions to enable developers to build experiences using a modular approach.

For example, a developer may use a headless CMS to manage product information and a headless Commerce solution to manage transactions, then combine these components with a front-end framework to create a complete commerce experience.

Liferay and Adobe AEM are examples of platforms that offer headless CMS and Commerce solutions as part of their larger DX solutions. Liferay's Digital Experience Platform (DXP) includes a headless CMS that enables organizations to manage content and deliver it across multiple channels. It also includes a headless Commerce solution that enables organizations to manage and deliver commerce experiences.

Similarly, Adobe AEM offers a headless CMS and Commerce solution as part of its Experience Cloud platform, which enables organizations to manage and deliver personalized experiences across multiple channels.

How building Digital Experiences with micro-services & micro front end with Reactjs will make the whole Digital Experience delivery turbocharged

  • Using microservices and micro frontends with ReactJS can greatly enhance the delivery of DX (Digital Experience) by improving the scalability, maintainability, and flexibility of the application.

  • Microservices allow for the development of independent and modular components that can be easily added, removed, or updated without affecting the rest of the application. This makes it easier to scale and maintain the application as it grows.

  • Micro frontends with ReactJS allow for the creation of independent and reusable UI components that can be combined to create a seamless user experience. This allows for faster development, testing, and deployment of new features and updates.

  • By combining microservices and micro frontends with ReactJS, developers can create a more efficient and streamlined development process, resulting in a turbo-charged DX delivery.

Why is it important?

Composable Digital Experiences can be scaled more efficiently, and reduce the time and cost of development. Traditional monolithic approaches to building digital experiences can be slow and inflexible, making it difficult to keep up with the changing needs and expectations of customers. Composable Digital Experiences provide a more agile and adaptable approach, allowing organizations to quickly add new features, customize experiences, and respond to changing market conditions.

What are the benefits?

Composable Digital Experiences offers several benefits, including:

  • Improved scalability: Composable Digital Experience enables organizations to scale more efficiently, by leveraging modular components that can be easily replicated and reused across different experiences.

  • Reduced time and cost: Composable Digital Experience reduces the time and cost of development, by enabling organizations to reuse existing components and quickly assemble new experiences using pre-built building blocks.

  • Increased agility: Composable Digital Experience enables organizations to quickly adapt to changing customer needs and market conditions, allowing them to stay ahead of the competition.

  • Greater flexibility: Composable Digital Experience allows organizations to easily customize experiences for different users, without having to rebuild the entire solution from scratch.

  • Enhanced user experiences: Composable Digital Experience allows organizations to deliver more personalized, engaging, and responsive experiences to their customers, improving satisfaction and loyalty.

Key steps of starting your Composable Digital Experience journey

Embarking on a Composable Digital Experience journey can be a significant undertaking, but it can also provide significant benefits in terms of agility, flexibility, and scalability. Here are some key steps to consider when starting a Composable Digital Experience journey:

Composable Digital Experience Journey

By following these key steps, you can start your Composable Digital Experience journey on the right foot, with a clear understanding of your goals and objectives, the right technology and architecture. A modular approach that allows you to quickly adapt and respond to changing customer needs and market conditions.


By leveraging modular components and pre-built building blocks, organizations can easily customize experiences for different users, while also delivering more engaging and personalized experiences that drive satisfaction and loyalty. With the rise of Composable Digital Experiences, organizations can stay ahead of the competition and deliver exceptional Digital Experiences that meet the evolving needs and expectations of their customers.